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Deal management software for coffee roasters

Go from local to national coffee supplier online.

Become the number one coffee supplier for on-trade accounts. Sipflow connects you with venues looking for quality coffee and lets you propose machine, beans, service and training. You can track kilos per account and settle support automatically.

  • Invitations from venues reviewing their coffee contract
  • One proposal: machine, beans, service, training, support
  • Kilos per account from your own deliveries
  • Renewal dates visible before the competition calls
  • Settlement of support on the platform
Cost per cupPredictable volumeAutomated settlement
Modern coffee roastery with a roaster and bagging line

Every part of the coffee contract, in one proposal.

  • Flat white coffee in a cup

    Espresso & milk programme

    The daily volume: machine, beans and milk on one agreement.

  • Iced latte in a tall glass

    Seasonal & iced

    Summer and seasonal serves pitched to the whole network.

  • Shot of espresso in a cup

    Batch brew & breakfast

    Filter and breakfast coffee for high-turnover accounts.

  • Cup of black tea

    Tea & hot drinks add-on

    Round out the menu with a tea and hot-drinks programme.

What's inside for suppliers

Every part of the coffee contract, in one proposal.

  • Sipflow lead generation, close-up of two leads with signal and decision maker

    Reach buyers when they are planning new menus.

    Every lead is a venue with an open listing, a decision maker and a date.

Pricing for coffee roasters

Your subscription costs a fraction of traditional sales and marketing.

A free profile gets you found. Professional adds proposals, volume insights and payment tracking.

Waiting list

Starter

Free

Free plan, no subscription

List your brand and answer your first lead.

  • Company profile with 1 brand and 1 product
  • Get found by venues on the marketplace
  • Respond to 1 invitation per month
  • Basic single product proposals
  • 2.5% service cost, only on accepted agreements
Coming soon

Essential

€30/month

€360/year

7 day free trial, prices excluding VAT

Discover leads and respond to opportunities.

  • Discover actual leads
  • Create single product proposals
  • Respond to incoming leads
  • Payments tracking
  • Connect with hospitality owners
Most popular

Professional

€80/month

€960/year

prices excluding VAT

For brands actively growing their on-trade listings.

  • Free onboarding (€249.95)
  • Respond to listing opportunities
  • Create and send proposals
  • Volume insights & analytics (beta)
  • Payments & volume tracking

Enterprise+

Custom

Contact sales for custom plan

Full brand owner dashboard and custom conditions.

  • Full brand owner dashboard access
  • Full AI suite: scanner and workflows
  • Integrate systems directly using API
  • Custom conditions & advanced reporting
  • Dedicated account manager included

A free profile gets you found. The 2.5% service cost applies only to accepted agreements, and covers the AI, the transactions and the monitoring.

Join the waiting list

Why suppliers work with Sipflow.

Without Sipflow

  • Wasting resources and time on field sales with low conversion rates and high acquisition cost.
  • Pitching your brand to non-decision-makers who can't drive listing outcomes.
  • Missing out on key listing opportunities or upcoming menu changes and updates.
  • Create complex contracts that are difficult to enforce when targets aren't met.
  • Losing upfront marketing investments in accounts that fail to deliver meaningful volume.
  • Allowing your customers to partner with discounting or parallel trading suppliers that erode pricing power and brand value.

With Sipflow

  • Invest resources in mutually beneficial proposals with volume targets, rewards, and support budgets.
  • Pitch to management the commercially viable products they are likely to list.
  • Receive instant notifications from your customers when they have new listing opportunities.
  • Straightforward deals with automated volume tracking in real-time.
  • Optimize your brand investments by partnering with accounts that deliver consistent volume and high brand visibility.
  • Monitor and control wholesaler volumes to safeguard your brand against parallel (grey) trading.

Every live deal, at a glance.

Respond to a listing in seconds

Contracts and volumes in one place

Across every account and wholesaler.

Stop paying for visits that do not convert

Sales, finance and marketing see the same numbers

How it works

Get started with Sipflow: 5 steps for coffee roasters

  1. 1

    Create your profile

    Company, brands, portfolio, a short bio; this is what venues see.

  2. 2

    Build your pipeline

    Respond to invitations from venues or browse the marketplace for open spots.

  3. 3

    Send a proposal

    Product, volume target, support budget, listing fee; one format every venue can compare.

  4. 4

    Agree and store

    Accepted proposals land in your deal dashboard with the account's contact.

  5. 5

    Track volumes and settle

    Volumes come in from wholesaler data; listing fees and rebates are settled on the platform.

Join the waiting list